People have always been at the heart of my work.
Before Zizoza, my professional life was largely people- and community-focused. I’ve worked as a Youth Worker, Housing Officer and Project Coordinator — roles that brought me into contact with people from different backgrounds, abilities, circumstances and stages of life.
As a Youth Worker, a large part of my role was listening, offering advice and guidance, and helping young people find a way forward. Working in housing gave me an even deeper understanding of how different people’s needs and circumstances are, while project coordination taught me how to bring people together, manage competing priorities, work across stakeholders and keep things moving towards an outcome.
Looking back, those experiences shaped more of Zizoza than I initially realised.
They taught me to listen before assuming, to look at a problem from more than one perspective and to understand that one solution does not always work for everyone. How inclusivity and diversity is so important for people to thrive.
That thinking has become fundamental to the kind of company I want Zizoza to be.
Learning what it takes to build something new.
I was working as a Project Coordinator during the early stages of Zizoza, developing the idea alongside my professional work and raising my family. I decided to take a step back from my career and focus on the business.
I didn’t come from an engineering, product design or product-development background. When I first drew the concept, I had no idea just how much I would need to learn to turn an idea on paper into a product — or how much would be involved in building the business around it.
Over the years, I’ve had to learn how to build a business as well as a product.
That has meant learning about intellectual property, funding and commercial strategy; understanding prototyping and product development; working through safety and compliance requirements; navigating manufacturing and supply chains; managing budgets, milestones and external specialists; and knowing when to bring in engineers, designers and other expertise rather than trying to have every answer myself.
There has been research. There have been setbacks. There have been decisions I’ve had to rethink and difficult ones I’ve had to make. There have been new areas I’ve had to understand and plenty of moments when the next step wasn’t immediately obvious.
But I kept finding the next step.
From one question to something real.
What began as a sketch in 2019 has grown into a protected invention, a developed prototype, a funded business and a product moving towards manufacture and independent testing.
There is still work ahead, but Zizoza is no longer an idea sitting on paper. It has been researched, challenged, developed and steadily moved forward.
I didn’t want to simply point out what was wrong.
I wanted to build what I believed should exist instead.
Zizoza is what happened when I kept going.